Revenue and Relationship
Focused Email Marketing
Increase sales while building meaningful connections
between your business and your audience
Power Up Your
Content Strategy
Unlock your brand's potential with our expert content marketing solutions.
Our Story
Malka Marketing was founded by Malik and Katrina, combining our experience for e-commerce and email marketing. We have launched 6 e-commerce sites over the last 7 years and more than three years specializing in crafting high-converting email campaigns, we’ve helped countless businesses thrive. Our mission is to turn your email marketing into a powerhouse for growth, driving engagement, loyalty, and sales. At Malka Marketing, your success is our story.
Our Services
Looking for a comprehensive email and SMS marketing strategy that engages your audience and drives profits back into your business? We've got you covered.
Klaviyo Account Set-Up
Whether you're launching your email marketing strategy or switching from a platform like Mailchimp, the process can be complex and time-consuming.
Handling tasks like exporting lists, transferring automations, and connecting third-party tools requires expertise—and that’s where we come in. With extensive experience supporting websites through these transitions, we make the process smooth and efficient.
Account Audit
How much money are you leaving on the table? Could your deliverability be improved? Our account audits thoroughly examines your current email marketing strategy, digging into the data to find opportunities to boost both lifetime value (LTV) and average order value (AOV). We provide actionable insights to help maximize your email marketing success and business growth.
Sign-Up Forms
An optimized sign-up form is crucial for capturing high-quality leads and gathering valuable customer data. By streamlining the process, you improve conversion rates while ensuring a seamless user experience. A well-designed form also enables you to collect zero-party data, allowing for personalized email marketing, better segmentation, and more effective customer engagement.
Email Automations
Email automations are essential for nurturing subscribers throughout their entire customer journey. From welcoming new sign-ups to requesting product reviews, automations streamline engagement at every stage. They help build stronger customer relationships, drive repeat purchases, and play a critical role in boosting the lifetime value of your subscribers, ensuring long-term success for your business.
Email Campaigns
If email automations are the foundation of your strategy, campaigns are the structure built on top. A strong campaign strategy requires a data-driven approach, stunning design, on-brand messaging, and technical compliance. That’s where we come in—helping you create impactful campaigns that engage your audience, strengthen your brand, and drive measurable results.
A/b Testing
A/B testing is essential for optimizing your email marketing performance. By testing different subject lines, designs, or content, you can identify what resonates most with your audience. Our A/B testing service helps you make data-driven decisions, improve open and click-through rates, and ensure your campaigns consistently deliver the best possible results.
SMS Campaigns
SMS marketing offers the fastest way to connect with your audience. It's direct, intentional, and achieves engagement levels email marketing can only aspire to. From crafting and scheduling SMS campaigns for sales to seamlessly integrating SMS into your email automations, we have the expertise to create strategies that deliver impactful results and drive engagement.
Malik G - Sweet Mouthful Mixes
"We no longer have to worry about our email marketing meaning, as owners, we can focus on growing other aspects
of our business."
Frequently Asked Questions
We know you have doubts, we've answered the most common ones we get below
What is email marketing?
Email marketing is a strategy where businesses send targeted emails to promote their products, services, or brand. It involves creating a list of contacts, segmenting them based on specific criteria, and sending personalized emails to drive action—like making a purchase or signing up for a service.
Key benefits include:
Personalization: Tailored messages based on interests or behaviour.
Cost-Effectiveness: Cheaper than traditional ads.
High ROI: Delivers strong returns due to direct reach and engagement.
Automation: Campaigns can be automated for efficiency.
Overall, email marketing is a powerful, affordable tool for building relationships and driving conversions.
Why wouldn't I just do this in-house?
Great question! There are two main reasons why we wouldn’t recommend this. First, hiring separate individuals for each role—graphic designer, copywriter, strategist, and implementer—would cost over £100,000 annually, plus benefits. Finding four top-tier professionals to fill these roles is already challenging, and managing them effectively adds complexity. Second, our team is made up of experts in each of these areas who consistently deliver results for our current clients. We’re not a generic marketing team, but a group of highly skilled specialists in our respective fields.
You’ll also have the benefit of working with just one point of contact, rather than dealing with an entire team. Your personal account manager will handle all the coordination with the creative team on your behalf.
And on top of that, we typically charge 67% less per year than the cost of hiring a single employee.
Is there a contract?
All of our plans are typically month-to-month, giving you the flexibility to adjust your marketing services based on your current business needs. Plus, you can cancel at any time without hassle if your situation changes.
We also provide discounted rates for clients who commit to longer-term plans, such as 6-month or annual options. These plans not only offer savings but also ensure you receive continuous, reliable support for your email and SMS marketing strategies.
For more information on the discounts available with our 6-month and annual plans, and how they can benefit your business, feel free to reach out to us directly.
What sort of options are there to work with you?
We offer two specialized services to support your business’s email marketing needs.
Full-Service Email Marketing
This comprehensive, hands-off solution is perfect for businesses looking to maximize their email marketing without day-to-day involvement. Our expert team manages everything—from strategy development and content creation to campaign execution, automation flows, and sign-up forms. We also analyze performance data and optimize your campaigns to ensure ongoing success.
One-Time Flow Build-Out
For businesses that need help setting up automated email and SMS flows, we offer a one-time build-out service. Our team designs and implements customized workflows, such as welcome sequences, abandoned cart recovery, and post-purchase follow-ups. This service is ideal for those who want a professionally built automation system while maintaining full control over ongoing management.
How will I receive content performance reports and analytics?
We tailor our reporting to meet the unique needs of our partners, focusing on the email marketing metrics that align with their specific goals and objectives. The frequency of reporting is also customized, but we typically provide weekly and monthly reports, along with in-depth quarterly reviews for a more comprehensive analysis.
How quickly can I get started with your content marketing services?
Once we have the necessary access and assets, we immediately begin working on the account, ensuring a smooth and efficient setup while prioritizing deliverability. Our goal is to launch flows and campaigns within the first five days.
Super Simple To Start
This is what will happen once you book in your call
Call
You book in your call with us
Audit
We'll audit your current strategy
Offer
We offer a risk-free investment
Ready to increase your monthly revenue?